Singapore: October 2022 (Face to Face Course)

Presenters
event management courses rob harris
Dr Rob Harris *Principal, Event Training Australia
*Honorary Associate, University of Technology Sydney Business School
*Adjunct Professor, Taylor's University, Malaysia
*Professional Fellow, Asia Pacific Institute for Events Management
Start
October 5, 2022
End
October 7, 2022 (All day)
Venue
Singapore   View map

EXECUTIVE CERTIFICATE IN EVENT MANAGEMENT COURSE (BUSINESS AND PUBLIC EVENTS)

This three-day face-to-face training course*, offered in conjunction with the Marketing Institute of Singapore, is based on the texts (Event Management and Festival and Special Event Management) written by its presenters which are used in colleges and universities internationally, as well as by event professionals.

Attended to date by over 4000 people in 10 countries, including Singapore where it is in its 10th year, the course assumes no prior knowledge of event management. Its participants have included: in-house event organisers from some of the world’s largest corporations; staff from business and public event production companies, government agencies/departments, tourism bodies, NGOs and charities; and individuals seeking to develop careers in the area.

*Should Covid 19 prevent face-to-face delivery, participants will be offered the option of live online delivery.

For information regarding this program, along with booking details and course fees, please click the brochure link below.

Course VideoSingapore Course Brochure


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Event Details

Singapore Event Management Course Details

EXECUTIVE CERTIFICATE IN EVENT MANAGEMENT (BUSINESS AND PUBLIC EVENTS)

The number and type of events conducted in Singapore has grown exponentially over the past decade. This growth has resulted from governments seeking to leverage events for economic purposes, along with an expanded recognition of the role events play in areas such as marketing communications, information sharing, organisational learning and community development. As the number of events have grown, so too has the need for trained professionals capable of planning and delivering events of various types including conferences, product launches, exhibitions, sporting events, parades and networking and social events. This program contributes to meeting this need by providing a grounding in the key skills and knowledge required to successfully project manage the full spectrum of events – live, online and hybrid.

Course VideoSingapore Course Brochure

This three-day face to face training course, offered in conjunction with the Marketing Institute of Singapore, is based on the texts (Event Management and Festival and Special Event Management) written by its presenters which are used in colleges and universities internationally, as well as by event professionals.

Attended to date by over 4000 people in 10 countries, including Singapore where it is in its 10th year, it assumes no prior knowledge of event management. Its participants  have included: in-house event organisers from some of the world’s largest corporations; staff from business and public event production companies, government agencies/departments, tourism bodies, NGOs and charities; and individuals seeking to develop careers in the area.

The Executive Certificate in Event Management program seeks to aid the career development of those employed, or seeking employment, as:

  • Corporate in-house event organisers
  • Special event coordinators/managers
  • Conference/meeting planners
  • Charity event organisers
  • Festival planners
  • Parade directors
  • Exhibition organisers
  • Wedding planners
  • Government event planners / coordinators
  • Educational institution event managers
  • Sport event managers
  • Hotel / resort / cruise ship event coordinators

What makes our courses unique?

Event Training Australia’s short courses in event management are unique in that they are:

  • endorsed by the Asia Pacific Institute for Events Management;
  • delivered both online and face-to-face;
  • designed and delivered by Australian Event Award-winning presenters;
  • taught by authors of, and contributors to, the major event management texts used in Australia and internationally (Event Management and Festival and Special Event Management);
  • based on over 20 years of experience in event management education, with its presenters having designed and delivered programs in every Australian state, as well as in a number of overseas locations, including London, Edinburgh, Beijing, Singapore, Bangkok, Kuala Lumpur, Taipei and Auckland; and
  • process and systems based to ensure an appreciation of the linkages between the various tasks associated with event project management.

Event Management Course Syllabus

In three days of practical training delivered by industry experts, you will cover the event management life cycle from concept development through to planning, implementation, shutdown and evaluation. Specifically, the program will address:

  • Understanding the event context – legal, organisational, technological, social and environmental issues
  • Responding to event briefs
  • Establishing event goals and objectives
  • Creating the event concept – live, online and hybrid
  • Event programming
  • Theming, performance and staging
  • Project managing events
  • Scheduling tools and the event manual
  • Budgeting
  • Event management technologies
  • Venue/site selection, design and layout
  • Planning and delivering environmentally sustainable events
  • Event marketing
  • Risk management
  • Event monitoring and control practices
  • Event shutdown processes
  • Evaluation and knowledge management
  • Case studies