Provides those involved in the conduct of events in regional Australia with a comprehensive insight into the event management process. By Rob Harris and Johnny Allen ISBN: 1863655638, 9781863655637 More event management books and planning resources NSW & Sydney event planning resources » QLD, Brisbane & Gold Coast event planning resources » Victorian & Melbourne event planning…
Events Management is the must-have introductory text providing a complete A-Z of the principles and practices of planning, managing and staging events. The book introduces the concepts of event planning and management,presents the study of events management within an academic environment,discusses the key components for staging an event, covering the whole process from creation to evaluation,examines…
Festival and Special Event Management, 5th edition continues the comprehensive overview of the theory and procedures associated with festivals and special events established in previous editions. The new edition of this market-leading text introduces developments and professional tools, and considers the globalisation and subsequent internationalisation of event management. The role of marketing and communication, environmental planning, the…